Terms

Last updated November 8, 2026 · Text Message Terms

Text Message Terms

Program: The Usual. Texts from The Usual's phone number.

What you'll get

• Shop owners: a sign-up code when you set up your shop at theusual.today, and account notices about your shop, such as when your phone assistant's number is ready. Sent because you entered your cell phone number when signing up.
• People who try our sample shop, Main Street Barbers: a confirmation when you book and a reminder before the appointment, each with a link to cancel; replies when you text the shop; and, only if you check the box or say yes on the phone, an occasional "time for your next cut" text. Sent because you gave your mobile number to book or texted the shop first.

Frequency and cost

Message frequency varies: shop owners usually get fewer than 5 messages a month; sample-shop customers usually get 2 to 3 messages per appointment. Message and data rates may apply.

Opting out and help

Reply STOP to any text to stop all texts from that number. Reply START to resume. Reply HELP for help, or call (847) 906-2767.

The fine print

Carriers are not liable for delayed or undelivered messages. Consent to receive texts is not a condition of any purchase. See our Privacy Policy, including how we protect your mobile number.

Using The Usual (for shop owners)

• Prepaid credit. The phone and text assistant draws down prepaid credit at the prices shown on theusual.today when the call or text happens. New shops get free starting credit. Credit is not a deposit and does not expire while your account is open.
• Your customers' consent. You are responsible for having your customers' permission to text them (the booking page and phone assistant ask for it for you) and for honoring requests to stop.
• Accuracy. The assistant books from the hours, barbers and services you set. Keep them current; check the schedule app for bookings.
• Phone numbers. A phone number we provide for your shop stays ours to manage. If you turn your shop off, we keep the number for 30 days in case you come back, then release it.
• Leaving. You can stop using The Usual at any time. Ask us and we'll delete your shop's information.
• No warranty. We work hard to keep the service running, but it is provided as is, and we are not liable for missed calls, texts or bookings beyond the amount you paid us in the last three months.

Questions? Leave your number on theusual.today or call (847) 906-2767.